Optimal Market Access

Australia’s clean, green image and high-quality dairy products, puts our products at the forefront of consumer demand.

Australia has a well-regarded legislative framework to combat modern slavery, a strong biosecurity status and low prevalence of food-born illnesses supported by established food safety and quality standards.

Dairy is the third largest rural industry in Australia and ranks fifth in the world trade of dairy with a five per cent share.

A growing global demand for high quality, nutritious dairy products – particularly in South-east Asia – provides significant opportunity for the Australian dairy industry.

Australia has an exemplary reputation for providing safe, high quality, nutritious dairy products for several decades.

Southeast Asia is in the initial phases of its exploration into dairy consumption. Demand is on the rise, spurred by new nutrition policies, economic growth, increasing urbanisation and a growing preference for Western-style diets.

However, our industry is not sustainable if it’s not globally competitive and we are seeing more and more cheaper imported dairy product on Australian supermarket shelves and in cafes.

More than 2 billion litres of milk equivalents entered the market in 2023 and Australian consumed more imported dairy products (about 30 per cent) than even before.

Government to work with industry to secure milk supply and local dairy manufacturing, to ensure Australian dairy processors remain profitable and competitive domestically and on the global stage. This includes:

  •  Completing a genuine and comprehensive second review of the Dairy Code as a priority, to produce a more flexible and commercial document.
  • Developing of a whole of sector, National Food Security Resilience Plan, to identify and manage the cross-section of issues contributing to securing Australia’s dairy food supply, today and into the future – including the governments project on Productivity, competitiveness, and growth to address Australia’s milk supply.
  • Prioritising key strategic international trade partnerships, improving non-tariff and technical trade barriers, and understanding the role of imports, to secure high value market access.

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